The app calculates the length of the requested trip, the price, number of calories burned and even the carbon dioxide emission of the different transportation modes. This allows users to choose the best option based on their needs and preferences. Started since May, users have also been able to book trips and purchase tickets directly in the app from select public and private providers.
With incremental use the app learns the users preferences and will suggest personalized commuting options. Users will also be able to save trips frequently used in the “My Rides” section of the app.
Xerox is stating that they developed that app because the local authorities failed to integrate the various applications and travellers were forced to sign up to different services using different applications. Despite this fact, Xerox did worked together with the local transportation service providers to integrate dozens of APIs into a single interface that could be accessed on the users’ mobile phones.
By combining data from different sources Xerox is now able to visualize the mobility needs in the cities in a way that the local authorities are unable. That could in turn create a shift in which cities become dependant on data from private actors to meet the needs of the public.
Written by Mahdere DW Amanuel, Viktoria Swedish ICT.
1. 2016-05 . Xerox’s mobility app offers Mobility as a Service