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MobilityX Launches Zipster Claiming to Be Asia’s First MaaS Application

Zipster is a Singapore based all-in-one transport application that brings together public transport and mobility offerings such as ride-hailing, shared bicycles and personal mobility devices, bus pooling, car sharing and personal accident insurance on a single platform. [1]

The platform integrates door-to-door journey planning, booking and payment services across the various modes of transport. The application also includes Zipster “marketplace” where partners share promotions that give users discounts.

Over the next six months, mobilityX will launch three new key initiatives including mobility subscriptions, digital payments and a mobility carbon calculator.

 

Personal comments

Last week, Singapore hosted ITS World Congress and mobilityX (partially backed by the public transport operator SMRT in Singapore) took the chance to showcase their Zipster solution. Zipster can be described as a pay-as-you-go (Level 2) MaaS-application providing a starting point for additional future functionality and service implementations. During the congress, CEO Colin Lim stated that Singapore is both the best and worst city to start a MaaS-service, it has a wide range of services but is also starting from an already high level of public ridership. He also mentioned that the value of MaaS lies in partnerships referencing upcoming collaborations with new affiliated services in the app as well as with real-estate owners.

 

Written by Victor Malmsten Lundgren, RISE Viktoria.

 

Sources

1. 2019-09-16. mobilityX launches Zipster, Asia’s first Mobility-as-a-Service (MaaS) application, and unveils a new Advisory Board