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Public engagement

Människor som interagerar. Foto: Emely Niemi Jonsson, Högskolan i Halmstad
Foto: Emely Niemi Jonsson, Högskolan i Halmstad

The public’s acceptance, input, experiences are pivotal for new mobility services and means of transport to be as useful and profitable as possible. Drive Sweden’s work with public engagement has emerged from previous projects on public acceptance and human-centric collaborative innovation methods and now we take the lessons learnt into our new work in the field.

A wide public acceptance to connected, automated and shared vehicles has been identified as a priority for government, industry and other stakeholders to reap the predicted societal, business benefits associated with the mobility solutions these vehicles imply.

Addressing the challenges connected to this has shown the need to develop methods and collaborative models that aims at engaging the public in contributing to how future sustainable mobility solutions develop. The public needs to be part of the process of creating new mobility solutions through user-involving innovation methods.

We bring different stakeholders together and use everyday life experiences as starting points for creating realistic solutions and opportunities to cross-fertilise the diverse knowledge and perspectives from Drive Sweden’s partners. This creates a dynamic and holistic approach that is unique.

Public engagement also taps into questions of accessibility, ethics and socially responsible development, and Drive Sweden forms a viable platform for creating broader conversations between product and society developers, policy makers and the people who are potentially affected by the technology.

Want to know more?

Contact our leaders for public engagement.

Vaike Fors, Halmstad University

Magnus Granström, SAFER

Ongoing projects


  • 4All Read more

    The purpose of the project is to develop solutions that can contribute to sustainable mobility in the form of demonstrators/pilots in a specific site, being useful "for all" and then being applied in a wider context.

  • Some of the participants in AHA.

    AHA II Read more

    AHA II is based on the collaborative model developed in AHA, where they engaged the users in the development of future mobility solutions.

  • Photo by Luke Insoll on Unsplash

    DELTA Read more

    DELTA is a pilot for on demand-controlled public transport with smaller vehicles aimed at studying and changing people's behavioral patterns around shared vehicles.


  • Guidance for journeys with highly automated vehicles Read more

    The project combines two relatively unexplored, but promising technologies – vibrotactile guidance and highly automated vehicles – to create, test and evaluate a solution that combine these technologies. This has potentially life changing effects with respect to freedom and quality of life through independent mobility.

  • KRABAT Read more

    Self-driving, electric and shared vehicles have the potential to revolutionize the we may move around in our cities. If these technologies and concepts are deployed in a sensible way and with a societally framed system's perspective, it will have a substantial potential impacts, not only on the environment and traffic safety, but also on traffic efficiency and costs.

Completed projects


  • AHA - A Human Approach Read more

    Should we, and our cities, adapt to new urban mobility or can technology be tailored for us? The AHA projects aims at establishing new ways of developing modern vehicles and smart cities for a sustainable social environment.

  • Automation for increased accessibility Read more

    How much can the future autonomous vehicles help to increase the freedom of people with disabilities? In this feasibility study, Norconsult Astando, Norconsult and Viktoria Swedish ICT conduct a series of workshops with this theme.